Diplomasi Kebudayaan di Kawasan Asia Tenggara Melalui Festival Perang Air (Cian Cui) di Selat Panjang, Riau (2017 – 2020)
Keywords:
cultural diplomacy, national interest, Water War Festival, Cian CuiAbstract
Indonesia has cultural diversity in each region, these cultures have their own uniqueness when compared to other cultures, one of which is the Water War Festival (Cian Cui) in Selat Panjang. The uniqueness of this culture is because it is the only festival of wars using water in Indonesia, and in the international scope, especially in the Southeast Asian region, the Water War Festival (Cian Cui) is one of the water festivals in several Southeast Asian countries including Thailand, Laos and Indonesia. This cultural uniqueness can be used as a tool to achieve national interests, namely increasing state income. For this reason, this study aims to explain how Indonesia's steps to achieve these national interests are through cultural diplomacy. The research method used by the author in this research is descriptive analytical research method. The results of this study are in order to achieve national interests through cultural diplomacy, the Indonesian government carries out various kinds of promotions regarding this culture so that it can be better known so that there is an increase in tourist visits which results in an increase in state income.
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